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Sounds From Beyond: Cherry Red Collects Psych, Pop, Rock, and the 101 Strings (!) On New Box Set

March 28, 2018 By Joe Marchese 2 Comments

BUY NOW FROM AMAZON.COM

I Said, She Said, Ah Cid: With this delightfully offbeat release, Cherry Red's Grapefruit label has turned in one of the year's most intriguing releases.  Ah cid, or acid, is in the air on this trippy 3-CD jaunt through the vaults of Alshire Records, the California-based budget label best known for the long-running 101 Strings series.  As the subtitle - The Exploito Psych World of Alshire Records 1967-1971 - indicates, this set is focused squarely on the brief period in which Al Sherman's company turned its attention to courting the counterculture.  While the records may have been cheap, the musicianship from the cream of L.A.'s session crop was certainly not, so the albums and tracks collected on this set have held up remarkably well.

The first disc of this collection brings together two efforts from the 101 Strings along with the self-titled LP by The Animated Egg.  The latter - an instrumental affair drenched in semi-psychedelic organ and electric guitar - was actually the work of Jerry Cole and His Spacemen, and according to some sources, derived from outtakes recorded for their RCA album The Inner Sounds of the Id.  If the LP isn't as mind-blowing it as sounds ("'T'omorrow" takes The Spencer Davis Group's "Gimme Some Lovin'" as its obvious starting point) it's an enjoyable romp through garage-style proto-psychedelic rockers. "Sock it to Me" actually comes close to anticipating real psychedelia.  But it gets better.  Alshire repurposed the Animated Egg's recordings as a 101 Strings LP in the wake of the success of the campy Jane Fonda sci-fi vehicle Barbarella.  Overdubbing strings, adding phase shifting, and retitling the songs in spacey mode ("Barrier X-69," "Trippin' on Lunar '07," "Re-entry to Mog," and "A Disappointing Love with a Desensitized Robot" among them), arranger Monty Kelly created Astro-Sounds from Beyond the Year 2000.  It was released in January 1969, just one month after the original Animated Egg LP - and both of these far-out confections are included here.  Adding to the fun is a second Living Strings affair, 1967's Sounds of Today, with a few original songs in between suitably groovy lounge renditions of "Ode to Billie Joe," "California Dreamin'," "A Whiter Shade of Pale," "Never My Love," and other pop hits.

The second disc focuses on The California Poppy Pickers, one of the most prolific (and intriguing) acts on the Alshire roster.  In a six-month period in 1969 and 1970, the group released four albums - even though the last of them wasn't the work of the same band.  The Bakersfield Poppy Pickers, as they were first known, were led by singer-songwriter Kenny Johnson under the aegis of maverick producer Gary S. Paxton in the country haven of Bakersfield, California.  Sounds of '69, Hair-Aquarius (cashing in on the hit Broadway musical) and Today's Chart Busters were all the work of the original group (an in-house band for Paxton's studio), and as was Alshire custom, featured both covers and original songs (vocals and instrumentals).

The quality of these albums was surprisingly high enough that Billboard even allotted coverage to Hair-Aquarius despite its budget origins.  Twenty tracks have been culled from these three LPs, including better-than-average covers of chart hits and favorites from the Beatles songbook ("Get Back," "Yellow Submarine," "Back in the USSR"), plus "Crystal Blue Persuasion," "Hushabye" (sounding rather like Jay and the Americans), and, of course, "Hair" and "Aquarius/Let the Sunshine In," the latter based on the 5th Dimension's arrangement but with a rock edge.  The Pickers get extra points for having covered the Fabs' "Why Don't We Do It in the Road," hardly an obvious selection.  But pop fans will likely be most excited to discover the strong originals that populated the albums such as the muscular, late Beatles-esque "Come Back," persuasive "Clean Up Your Own Backyard," effervescent "Sunshine Summer Days" and pretty "It's Written All Over My Face."

But when Gary S. Paxton fell out with Al Sherman, the impresario staked claim to the Poppy Pickers name, and assembled a new unit to record Honky Tonk Women, from which another four songs have been reprised here.  The new unit was the band called Wilson McKinley, and the sessions were produced by none other than ex-Raiders Phil "Fang" Volk and Drake Levin!  The name was occasionally revived thereafter by Alshire, including for a cover of "Spirit in the Sky" that appeared only on a compilation album.

Finally, the third disc is an Alshire and related label potpourri, as if the first two discs didn't already prove that pop gold could arrive in the unlikeliest of places.  Stylistically, these 25 tracks are all over the place, from freakout classical adaptations (the "Sabre Dance" and "Mozart's Dilemma" from John Bunyan's Progressive Pilgrims) to more pop covers (The Heads of the Family's - get it, Heads? - recording of Creedence Clearwater Revival's "Lodi," the 101 Strings' "All You Need is Love") and even an attempt to recast the late Hank Williams' songs into psychedelic rock style (The Modern Sound's "My Bucket's Got a Hole in It" and "Kaw-Liga").  Some songs are straightforward, like Autumn's harmony pop gems "My Little Girl" and "Sun Sunshine," while others, such as Jane and Eve and the Creations' "Street King," are suitably off-kilter.  Even the 101 Strings pushed the envelope a la Serge Gainsbourg with the steamy squeals during "Whiplash" and, tellingly, "Instant Nirvana."  Instead of Brigitte Bardot, the female vocalist was one "Bebe Bardon."  Many of these off-the-wall tracks were the work of Jack Dorsey, a Pye Records veteran from the U.K. who became Alshire's musical director and head of A&R in 1969.  Dorsey spearheaded releases under quirky names like Capt. Skid Marks (a pseudonym for the band Amalgamation utilized by Dorsey so the band wouldn't realize the music had been issued) and Doctor Marigold's Prescription (an actual group from East London).

This loving and exceedingly zany compilation, compiled and annotated by David Wells, ends at 1971, though Alshire Records pressed on, mainly as an outlet for 101 Strings.  It's been remastered by Simon Murphy at Another Planet Music.  The three discs are housed in a clamshell case along with a 30-page book boasting detailed information on the Alshire story and the artists represented.  I Said, She Said, Ah Cid is an enjoyable look at how one label's exploitative cash-ins became unwitting and often delightful art.  It's available now at the links below!

Various Artists, I Said, She Said, Ah Cid: The Exploito Psych World of Alshire Records 1967-71 (Cherry Red/Grapefruit CRSEGBOX042, 2018) (Amazon U.S. / Amazon U.K. / Amazon Canada)

CD 1

The Animated Egg (Alshire LP S 5104, 1968)

  1. A Love Built on Sand
  2. Inside Looking Out
  3. I Said, She Said, Ah Cid
  4. "T"omorrow
  5. Sure Listic
  6. Sippin' and Trippin'
  7. Dark
  8. Down, Down, and Gone
  9. Sock It My Way
  10. That's How It Is

101 Strings, Sounds of Today (Alshire LP S 5078, 1967)

  1. Ode to Billie Joe
  2. I'm a Man
  3. Karma Sitar
  4. California Dreamin'
  5. Stone Baroque
  6. San Francisco (Flowers in Your Hair)
  7. A Whiter Shade of Pale
  8. Blues for the Guru
  9. Never My Love
  10. Strings for Ravi

101 Strings, Astro-Sounds from Beyond the Year 2000 (Alshire LP S 5119, 1969)

  1. Flameout
  2. Re-Entry to Mog
  3. Space Odyssey
  4. Astral Freakout
  5. Orbit Fantasy
  6. Barrier X-69
  7. A Disappointing Love with a Desensitized Robot
  8. Trippin' on Lunar 07
  9. Where Were You in 1982?
  10. A Bad Trip Back to '69

CD 2: The California Poppy Pickers

  1. Wipe Out '69
  2. Come Back
  3. Clean Up Your Own Backyard
  4. Crystal Blue Persuasion
  5. Bun Buster
  6. Why Don't We Do It in the Road
  7. Sunshine Summer Days
  8. Get Back
  9. Do Ya Do Ya
  10. Aquarius/Let the Sunshine In
  11. Hair
  12. It's Written All Over My Face
  13. Horsefly
  14. Special Delivery
  15. Back in the USSR
  16. Augie from Bakersfield
  17. Hushabye
  18. Yellow Submarine
  19. With Vigor
  20. Narrow People
  21. Blues for Berkeley Street People
  22. Spirit in the Sky
  23. Born on the Bayou
  24. Get Together
  25. Brick Walls
  26. Honky Tonk Women

CD 3

  1. Sabre Dance - John Bunyan's Progressive Pilgrims
  2. My Bucket's Got a Hole in It - Modern Sounds
  3. My Little Girl - Autumn
  4. Troubled People - The Heads of the Family
  5. Visions of a Hobo - Dr. Marigold's Prescription
  6. Golden Gate Freakout - The Mustang
  7. Thing's Thing - Icarus
  8. Street King - Jane and Eve and the Creations
  9. Mozart's Dilemma - John Bunyan's Progressive Pilgrims
  10. Chick-a-Boom - Capt. Skid Marks
  11. Land of Fusan - Dr. Marigold's Prescription
  12. Pigeon - Brownhill Stamp Duty
  13. Sun Sunshine - Autumn
  14. Space Out - John Bunyan's Progressive Pilgrims
  15. Long Gone Lonesome Blues - Modern Sounds
  16. Lodi - The Heads of the Family
  17. Haight Ashbury Time - The Mustang
  18. Can't You See That I'm Right? (Get Along Without Me) - Dr. Marigold's Prescription
  19. Love is a Thing - Icarus
  20. Apricot Brandy - John Bunyan's Progressive Pilgrims
  21. Kaw-Liga - Modern Sounds
  22. More Than Now - Jane and Eve and the Creations
  23. Time Me Down (Casanova) - Dr. Marigold's Prescription
  24. Whiplash - 101 Strings and Bebe Bardon
  25. Instant Nirvana - 101 Strings and Bebe Bardon
  26. All You Need is Love - 101 Strings

CD 2, Tracks 1, 2, 5, 6, 19 from Sounds of '69, Alshire LP S 5152, 1969
CD 2, Tracks 3, 7, 10-12, 15, 20 from Hair-Aquarius, Alshire LP S 5153, 1969
CD 2, Tracks 4, 8, 13-14, 16-17, 21 from Today's Chart Busters, Alshire LP S 5163, 1969
CD 2, Track 22 from Top Chart Hits of Today Vol. 4, Alshire LP S 5197. 1970
CD 2, Tracks 23-26 from Honky Tonk Women, Alshire LP S 5167, 1969
CD 3, Tracks 1, 9, 14, 20 from Apricot Brandy and Albatross, Alshire LP S 5154, 1969
CD 3, Tracks 2, 15, 21 from Famous Songs of Hank Williams - A Return Trip with Modern Sound, Alshire LP S 5136, 1969
CD 3, Tracks 3 & 13 from Pye single 7N 45090, 1971
CD 3, Tracks 4 & 16 from The Heads of the Family Play and Sing, Alshire LP S 5166, 1969
CD 3, Tracks 5, 11, 18, 23 from Dr. Marigold's Prescription Play and Sing, Alshire LP S 5159, 1969
CD 3, Tracks 6 & 17 from Organ Freakout! A Happening with the Mustang!, Somerset LP SF 28600, 1968
CD 3, Tracks 7 & 19 from Grit single G 102, 1971
CD 3, Tracks 8 & 22 from Alshire A/S single 4501, 1967
CD 3, Track 10 from Pye single 7N 45083, 1971
CD 3, Track 12 from Grit single G 103, 1971
CD 3, Tracks 24-25 from The Exotic Sounds of Love, Alshire LP A/S 201, 1970
CD 3, Track 26 from Hits Written by The Beatles, Alshire LP S 5111, 1968

Categories: News, Reviews Formats: Box Sets, CD Genre: Everything Else, Pop Tags: 101 Strings, Various Artists

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Joe Marchese

JOE MARCHESE (Editor) joined The Second Disc shortly after its launch in early 2010, and has since penned daily news and reviews about classic music of all genres. In 2015, Joe formed the Second Disc Records label. Celebrating the great songwriters, producers and artists who created the sound of American popular song, Second Disc Records, in conjunction with Real Gone Music, has released newly-curated collections produced by Joe from iconic artists such as Johnny Mathis, Bobby Darin, Laura Nyro, Melissa Manchester, Chet Atkins, and many others. He has contributed liner notes to reissues from a diverse array of artists, among them Nat "King" Cole, Paul Williams, Lesley Gore, Dusty Springfield, B.J. Thomas, The 5th Dimension, Burt Bacharach, The Mamas and the Papas, Carpenters, Perry Como, Rod McKuen, Doris Day, Jackie DeShannon, and Andy Williams, and has compiled releases for talents including Robert Goulet and Keith Allison of Paul Revere and the Raiders. Over the past two decades, Joe has also worked in a variety of capacities on and off Broadway as well as at some of the premier theatres in the U.S., including Lincoln Center Theater, George Street Playhouse, Paper Mill Playhouse, Long Wharf Theatre, and the York Theatre Company. He has felt privileged to work on productions alongside artists such as the late Jack Klugman, Eli Wallach, Arthur Laurents, Betty Comden and Adolph Green. In 2009, Joe began contributing theatre and music reviews to the print publication The Sondheim Review, and in 2012, he joined the staff of The Digital Bits as a regular contributor writing about film and television on DVD and Blu-ray. Joe currently resides in the suburbs of New York City.

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Comments

  1. Zubb says

    March 28, 2018 at 12:03 pm

    What a fun collection and a great price!

    Reply
  2. Robert Lett says

    March 29, 2018 at 9:54 am

    I have this, really love it.

    Reply

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