Viva Morello: Cherry Red Label Reissues Roy Rogers, Porter Wagoner, Ray Price, More

The Viva vaults are open! Viva Records, formed by producer Snuff Garrett (“The Night the Lights Went Out in Georgia,” “Gypsies, Tramps and Thieves,” “This Diamond Ring”), released a diverse catalogue of music during its roughly two-decade existence – light instrumental pop, garage rock, comedy, and more. But the label might be best-remembered for its string of country successes in the early 1980s, most notably from David Frizzell and Shelly West. Earlier this year, Varese Sarabande reissued a trio of Viva soundtracks featuring artists including Ray Charles, Peggy Lee, Chet Baker and…

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